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The TSIA Research Navigator is a free tool that helps you find the data you need to make smart business decisions.

How can companies stay ahead of the AI revolution?

It’s no secret: AI has indisputably transformed the entire tech industry, yet most companies still haven’t organized to effectively deploy new AI capabilities. So how can tech firms stay ahead of the curve, and what are the risks of getting left behind?

We help companies make smart decisions

In these industries:

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IT Infrastructure and Services

With hardware, OEM, and other enterprise-level tech firms everywhere pivoting how they deliver on value, profitability has become a crucial consideration. Let us show your organization how to stay ahead of the curve.
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SaaS and Software

In today’s tech industry, subscription models are the new normal, and for born-in-the-cloud companies, that makes getting—and staying—profitable more important than ever. When it comes to digital transformation, we’re the experts.
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Industrial Equipment

From supply chain tech to agtech and the Internet of Things, every modern company is a tech company. TSIA is here to help you navigate this ever-changing space and ensure that your business evolves with it.
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Healthcare Technology

Healthcare and technology are a perfect pair. That’s why for hardware and software businesses serving the healthcare space, the need to focus on profitability is more critical than ever—lives depend on it.
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On these key topics:

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Best practice implementation and improvement

When you understand what “good” looks like, correlating people, processes, and technology to your financial results is a snap.
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AI implementation

As AI continues to be incorporated into business models, it’s critical to stay current on its best practices, and which capabilities will move the needle most on growth and profitability.
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As-a-service and digital transformation

What does it take to build and scale a profitable X-as-a-Service business model—and what are the risks of getting left behind?
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Achieving profitable growth

The tech industry has long pursued explosive growth over profitability—but why should your business have to choose between profit vs. growth?

By supporting leaders across these Research Areas:

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AI has changed business forever—is your company keeping up?

With layoffs continuing and budgets growing tighter, companies everywhere are leaning into AI to help reduce costs and improve efficiency. But leveraging AI to improve business operations needs to be a holistic strategy—and our latest report is here to show you how.
77%

Companies allocating specific funding for AI

35%

Companies with a
C-level leader responsible for AI strategy

47%

Companies with a centralized data science and analytics org function

Our research roadmap

Guided by your top concerns and refreshed every six months, TSIA’s groundbreaking, up-to-the-minute research is designed to advance your business’ critical initiatives and produce the results you need, all available on the TSIA Portal.
October 2024
May 2025
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CRO Council

Leveraging AI Tools for Revenue Growth

How can AI empower sales teams to thrive in the digital age? Uncover insights into the strategies of top-performing sales reps and revolutionize your approach.
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Customer Growth and Renewal

Using AI to Enhance Customer Revenue Retention

How can companies use AI to achieve sustainable growth? Discover strategies and best practices for leveraging AI to expand revenue.
Customer Success

Cost-Effective Customer Success Strategies in the Digital Age

Can low-touch and digital strategies revolutionize customer success? Explore how these approaches drive satisfaction and growth in the digital era.
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CRO Council

Leveraging AI Tools for Revenue Growth

How can AI empower sales teams to thrive in the digital age? Uncover insights into the strategies of top-performing sales reps and revolutionize your approach.
icon - customer growth
Customer Growth & Renewal

Using AI to Enhance Customer Revenue Retention

How can companies use AI to achieve sustainable growth? Discover strategies and best practices for leveraging AI to expand revenue.
Customer Success

Cost-Effective Customer Success Strategies in the Digital Age

Can low-touch and digital strategies revolutionize customer success? Explore how these approaches drive satisfaction and growth in the digital era.
icon - CRO council
CRO Council

Leveraging AI Tools for Revenue Growth

How can AI empower sales teams to thrive in the digital age? Uncover insights into the strategies of top-performing sales reps and revolutionize your approach.
icon - customer growth
Customer Growth & Renewal

Using AI to Enhance Customer Revenue Retention

How can companies use AI to achieve sustainable growth? Discover strategies and best practices for leveraging AI to expand revenue.
Customer Success

Cost-Effective Customer Success Strategies in the Digital Age

Can low-touch and digital strategies revolutionize customer success? Explore how these approaches drive satisfaction and growth in the digital era.
Education Services

Content Consumption Strategy for Product Adoption & More

Discover strategies to boost consumption, drive adoption, and improve learning subscription renewal rates in education services
Field Services

A Deep Dive into Support, Efficiency, & Skills Enhancement

Discover how AI revolutionizes support, resource allocation, and training for maximum efficiency and satisfaction.
Support Services

Building a Profitable & Customer-Centric Model

Is your support model hindering growth? Drive profitability and customer satisfaction by optimizing your SaaS support strategy.
Education Services

Content Consumption Strategy for Product Adoption & More

Discover strategies to boost consumption, drive adoption, and improve learning subscription renewal rates in education services
Field Services

A Deep Dive into Support, Efficiency, & Skills Enhancement

Discover how AI revolutionizes support, resource allocation, and training for maximum efficiency and satisfaction.
Support Services

Building a Profitable & Customer-Centric Model

Is your support model hindering growth? Drive profitability and customer satisfaction by optimizing your SaaS support strategy.
Education Services

Content Consumption Strategy for Product Adoption & More

Discover strategies to boost consumption, drive adoption, and improve learning subscription renewal rates in education services
Field Services

A Deep Dive into Support, Efficiency, & Skills Enhancement

Discover how AI revolutionizes support, resource allocation, and training for maximum efficiency and satisfaction.
Support Services

Building a Profitable and Customer-Centric Model

Is your support model hindering growth? Drive profitability and customer satisfaction by optimizing your SaaS support strategy.
Managed Services

Customer Success in Managed Services: Driving Business Value

Is your MSP maximizing customer value? Implement strategies to elevate the customer experience and drive sustainable business growth.
Professional Services

How PSOs are Leveraging AI Tools and Technologies

Curious how AI is revolutionizing professional services? Uncover how PSOs are harnessing AI for streamlined workflows and enhanced customer experiences.
Offering Management

The Pricing Evolution in Technology Services

How are technology service pricing strategies evolving? Uncover trends and insights to optimize your pricing for maximum profitability.
Managed Services

Customer Success in Managed Services: Driving Business Value

Is your MSP maximizing customer value? Implement strategies to elevate the customer experience and drive sustainable business growth.
Professional Services

How PSOs are Leveraging AI Tools and Technologies

Curious how AI is revolutionizing professional services? Uncover how PSOs are harnessing AI for streamlined workflows and enhanced customer experiences.
Offering Management

The Pricing Evolution in Technology Services

How are technology service pricing strategies evolving? Uncover trends and insights to optimize your pricing for maximum profitability.
Managed Services

Customer Success in Managed Services: Driving Business Value

Is your MSP maximizing customer value? Implement strategies to elevate the customer experience and drive sustainable business growth.
Professional Services

How PSOs are Leveraging AI Tools and Technologies

Curious how AI is revolutionizing professional services? Uncover how PSOs are harnessing AI for streamlined workflows and enhanced customer experiences.
Offering Management

The Pricing Evolution in Technology Services

How are technology service pricing strategies evolving? Uncover trends and insights to optimize your pricing for maximum profitability.

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Join host Thomas Lah as he discusses tried-and-true strategies companies need to employ to stay relevant, get profitable, and succeed in the ever-changing technology and services space.
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