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Are you struggling to define a successful customer training strategy that will lay the foundation for continued customer success? TSIA’s data-driven
insights, peer-learning opportunities, and detailed analysis of top customer training trends allow our members to successfully increase product adoption
and customer usage within their organizations. At TSIA, we have a dedicated research practice and a team of industry experts to help technology companies build
and grow their customer training programs, called "Education Services." TSIA’s Education Services membership can provide your organization with the most
comprehensive benchmarking data in the industry, exclusive insights on current trends, and expert advice along the way. We help your organization train
customers for long-term success.
What does the margin, investment, and profit profile look like for a revenue-generating education services business?
What metrics are companies using to evaluate the health and effectiveness of the ES business?
What components of a subscription model will be used to define the offer; individual vs. enterprise, all access vs. limited access, all modalities vs. some modalities, etc.?
What are the approaches used in establishing base price for classroom, virtual and onsite training, and e-learning? What are key considerations when evaluating pricing mechanisms such as subscription plans, training credit programs, etc.
What is the impact to the business model in free vs fee-based education offerings and what is the free to fee continuum (meaning what type of ES offers may be provided at no charge, like YouTube videos vs. those for which a fee is customarily charged, like onsite training)?
What are the best practices in content development, given the many trends, such as cloud and mobile technologies, that are influencing its future?
Do we have a strategy that considers all modalities of learning, evaluates the best way to deploy content in the context of the modality and employs tools to develop content effectively and efficiently?
Have we incorporated content, delivery, sales, the ES business charter and any other critical variables in the formation of a comprehensive education services strategy?
What are current trends in ES delivery models?
What are the key practices for building ES offers that span a range from new courseware development to adoption and outcome offers?
What are the considerations for establishing, building and deploying a certification program for customers, partners and/or internal employees?
How can Education Services leverage social platforms to build collaboration and interaction between learner and between learners and education staff?
What is the average realized price and discount percentage for classroom, virtual and onsite training, certification and custom content development, for customers and partners?
Stories from the Frontline Managing an Education Business Amid a Pandemic
Join us to hear the frontline experiences of two TSIA member companies who are adapting their models to fit and address current challenges.
Slides | Customer Training in the Time of Coronavirus
Get insight into how COVID-19 is impacting customer training organizations today and how they’re responding to current challenges.
Customer Training in the Time of Coronavirus 1
Learn about the impact of COVID-19 on customer training and what the education landscape will be post COVID-19.
The Impact of COVID-19 on Classroom Training
What happens to education revenue when it is highly dependent on face-to-face training and most of the world is mandating social distancing?
The State of Education Services 2020
In this 45-minute webinar, you’ll learn how customer training and education services continue to evolve in 2020 and beyond.
The State of Education Services: 2020
TSIA's "The State of Education Services" report covers trends in the marketplace and how they impact education organizations.
Fortifying the Customer Success and Education Services Handshake
Join us to learn key practices that constitute the building blocks for creating a solid customer success and education services partnership.
The Customer Success and Education Services Handshake
Best practices relative to the interactions between education services and customer success organizations.
Public Classroom Training
This report provides the findings from the TSIA Public Classroom Training Quick Poll.
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Transitioning from the Experiment Stage to the Effective Stage
This report identifies the capabilities an education organization must have in order to be considered LAER effective.
Learning Subscriptions and Premium Service Offers: A New Route to Market
Discover a new route to market for customer training subscriptions and premium service offers in this 45-minute webinar from TSIA.
Driving Content Consumption and Learning Subscription Renewal
This report covers the findings of the Content Consumption and Learning Subscription Renewal Survey.
TSW offers extensive insight and actionable takeaways for those in the education services community. You’ll learn how to streamline your services while improving customer satisfaction and decreasing attrition rates. In addition, you’ll find the answers to the following questions:
Maria Manning-Chapman is TSIA’s vice president of education services research. She works closely with member companies to deliver research and advisory programs focused on helping them optimize their customer training organizations and effectively drive product usage and customer adoption.
Learn more about Maria.
This elite group of professionals advises TSIA on how to best deliver relevant programs, research, and events to members.
SVP, Global Head of Digital Learning Solutions & Product Knowledge Portfolio
Director, Global Skills Initiative
Director, Global Educational Services
VP, Professional Service Strategy
In this video clip, one of our Education Services members talks about how TSIA helped him overcome a service business challenge around pricing.
The Technology Services Industry Association (TSIA) is dedicated to helping technology and services organizations large and small grow and advance in the technology industry. Find out how you can achieve success, too. Call us at (858) 674-5491 or we can call you.