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Taking Customer Success from Art to Science

Customer success, once considered an art project, is now being approached as a science, with organizations seeking innovative tools and platforms to unlock their true potential.
Customer Success
For executives
Erin Horowitz
July 27, 2023
July

Thriving in the Future: Alignment in Professional Services

Aligning subscription offers with customer needs, metrics with business goals, and services and consulting portfolios with market demands.
Professional Services
For Department Leaders
Erin Horowitz
July 20, 2023
July

How to Build Customer Understanding: Customer-Centric Strategies of HPE and Google Cloud

In this blog, we will explore the journeys of HPE and Google Cloud as they discovered the keys to understanding and improving their customer experience.
Offering Management
For executives
Erin Horowitz
July 13, 2023
July

Mastering Managed Services Pricing

In managed services, pricing plays a crucial role in shaping business outcomes. It’s essential to strike the right balance between competitiveness, profitability, and customer satisfaction.
Managed Services
Research Journeys
Luke Ronkowski
July 7, 2023
July

Investing in Customer Success: Aligning Strategies for Growth

How can you invest in customer success to improve adoption, expansion, retention, and customer satisfaction? And how do you do so while still boosting revenue?
Customer Success
For executives
Stephen Fulkerson
July 3, 2023
July

Protecting and Growing Your Customer Base

Revenue growth and customer renewals are critical for the long-term success of any organization.
CRO Council
Research Journeys
Steve Frost
June 29, 2023
June

Unleashing the Potential: AI and Professional Services

The potential benefits of incorporating AI into technology professional services are exciting for those looking to streamline and optimize their practices.
Professional Services
For managers
Bo DiMuccio
June 27, 2023
June

Unlocking the Path to Monetizing Customer Success

In the realm of customer success, organizations face a pressing challenge: how to achieve sustainable growth, drive adoption, and secure the necessary funding to ensure success in the long run.
Customer Success
Research Journeys
Stephen Fulkerson
June 23, 2023
June

The Journey to a Profitable SaaS Business Model

By embracing profitability as a core objective, SaaS companies can position themselves for long-term success and secure the necessary support from investors in a changing landscape.
Research Journeys
Thomas Lah
June 14, 2023
June

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